Honest comparison · updated August 2026
Unbusied vs Metricool
Metricool is an analytics-first social platform: publishing plus deep reporting, competitor tracking, and ad-account dashboards, with a real free tier.
Choose Metricool if…
Choose Metricool if analytics is the job: you report to clients, track competitors, or manage ad accounts and want it all in one dashboard, or you want a free tier to grow out of.
Choose Unbusied if…
Choose Unbusied if publishing is the job: you want every platform including X in one flat price, your team along at no charge, and enough analytics to know what worked.
Metricool's superpower is measurement: web analytics, ad accounts, competitor tracking, and social reporting in one dashboard, with a free tier that's genuinely usable. If your week revolves around reporting, it's a strong tool.
The catch is what lives where. On the free plan there's no LinkedIn and no X. On paid plans, X is still a separate add-on, and team seats plus approval workflows only arrive on the Advanced tier. The advertised "from $25/month" also rides a brand-count slider, so the price climbs as you add brands. None of that is dishonest; it's just a lot of pricing surface to keep in your head.
Side by side.
Metricool details from their public pricing and marketing pages as of August 2026. Plans change, so check their pricing page for the latest.
When Metricool is the right call
- You build reports for clients or bosses, where Metricool's reporting is the best in this price class.
- You also manage ad accounts and want organic and paid in one view.
- You want to start free and don't need LinkedIn or X yet.
When Unbusied is the right call
- X and LinkedIn are core channels for you, and on Unbusied they're just included.
- You work with a team today, not at a higher tier someday.
- You want one flat price instead of a slider, tier gates, and add-ons.
What you’d actually pay.
Metricool's free tier is real but fenced: one brand, 20 posts a month, and no LinkedIn or X. Starter begins at $25/month and grows with your brand count, X remains an add-on, and team access starts on Advanced at $67+/month.
Unbusied is $33/month per Social Set: all seven platforms including X and LinkedIn, unlimited posts (except X posts with links, 30 a month), and up to four teammates invited at no extra cost. The number on the pricing page is the number on the invoice.
Fair questions, straight answers.
Is Unbusied's analytics as deep as Metricool's?
No, and it doesn't try to be. Unbusied shows delivery status, per-post performance, and follower trends. If you produce client-grade reports, Metricool is the better tool for that half of the job.
Does Unbusied have a free plan?
No. Unbusied is $33/month per Social Set, with no free plan and no metered tier, because meters are the thing we're trying to spare you from. Everything is in that one price.
Can I manage ad campaigns from Unbusied?
No. Unbusied publishes organic posts only.